Start Ecommerce Exports with Amazon Global Selling from India to US

India is a diversified nation where one can find distinction in pretty much everything. From languages to art and culture, India presents a variety in pretty much everything. While the nation has a lot to deliver, the world is asking for more and more every year. Hence, India’s export numbers recorded $824.9 billion in the year 2024, as per PIB. Ecommerce exports on their own have grown to around $4 to $5 billion in the previous financial year. Such numbers are a reflection of India’s potential in the ecommerce export business. Indian exporters have a great opportunity to export through Amazon Global Selling. This blog is going to educate you on Amazon Global Selling so your business can go international without much effort. Read ahead! 

Introduction to Ecommerce Export

eCommerce exports, as the term suggests, is the procedure under which online businesses expand to a global level through using ecommerce sales channels. It enables sellers to go international without even having to visit the country. It supports the business in multiple ways, like inventory management, order fulfillment, export of goods, and customs clearance. Basically, everything that stops a business from going global is sorted with ecommerce export. 

Why Go for Ecommerce Export? 

Sellers need to understand why eCommerce is their way for global expansion. Here are some reasons why ecommerce export businesses are blooming in India: 

1. Internet Coverage

Internet coverage is deeper than ever in India, from metro cities to the smallest towns; it is accessible to every citizen in the country. So sellers can list their products from anywhere and then go about selling them in multiple nations. 

2. Online Payment Expansion 

Most of the people in the nation do not realise that the online payment system in our country is much wider and secure. In fact, the most developed nations have not adopted the same to the extent that India has, so international transactions are further simplified with this.  

3. Government Support 

The government is very supportive of the businesses with an intent to export and go around the world. There are special initiatives laid out by the administration to support ecommerce export businesses, like: 

• Foreign Trade Policy 2023
• Districts as Export Hubs Initiative
• Remission of Duties and Taxes on Export Products (RoDTEP)
• Market Access Initiative (MAI)
• Indian Customs Electronic Gateway (ICEGATE)

4. Niche Markets 

India is popular for its talent and crafts. The world demands the authenticity that India is supplying in the form of goods. Such an image is turning heads around the world towards us, and hence, the scope of sales is higher. 

5. Tech Integration 

There are ample web stores like Amazon that are all in to support India’s ecommerce exports. From inventory management, order fulfillment, SEO, and marketing, they are helping businesses to grow worldwide with their seamless shopping experience. 

Advantages of Ecommerce Exports with Amazon Global Selling

Amazon Global Selling is an ecommerce exports program allowing Indian Manufacturers and Mid-level sellers to grow into an international name, without having to hassle with the same. It provides the perfect platform for listing and product showcase, supporting end-to-end fulfillment for over 1,50,000 Indian exporters. Amazon Marketplace allows sellers to reach customers across 18+ nations. Here’s how exporting from India is simpler with Amazon global marketplaces: 

1. Set up Costs Much Less

Setting up a store or website in different nations can cost a fortune, but with an Amazon seller account, businesses can establish themselves in the international market at a much cheaper price. Also, the cost of the export itself will be breathtaking. Amazon enables sellers to expand with minimal investment, giving a high return on investment. 

2. Reaching New Consumers Much Easier

As mentioned above, sellers can reach consumers in more than 18 countries and deliver to around a hundred of them. Where reach for physical stores would only go up to a few kilometers, the ecommerce giant can take the ecommerce on a world tour, allowing sellers to connect to thousands of consumers around the globe.    

3. Direct Connection to Consumers

In today’s hyper-connected world, building a direct link with consumers is very important, and the same is supported by the Amazon store. With this, sellers build a personal connection to the consumers, allowing them to remember the brand to come back for more. 

4. Easy and Cost-Effective Marketing

Businesses can avoid the old and tiring methods of marketing by using ecommerce. Sellers can promote their brand and products with discounts and digital marketing tools on global marketplaces. It will build credibility and trust if done correctly.

5. Simplified Delivery  

Delivery is the biggest matter of concern when a seller thinks of going global. This is where Fulfillment by Amazon (FBA) comes into play. It takes complete responsibility for the fulfillment of orders to the customers once the seller has sent the inventory to the Amazon warehouse. 

Start ecommerce export business with Amazon Global Selling 

As mentioned earlier, Amazon FBA allows the seller to deliver its products throughout the globe but there is a procedure to it. Here’s how it goes: 

Step I: Registration

Sellers need to register their accounts on Amazon Seller Central with their ID proof, address proof, and credit and debit cards with international transaction support

Step II: Product Listing

Now, business owners need to list the products on the Amazon marketplace. To improve the visibility of the products, sellers can also get support from the different tools provided by the platform. 

Step III: Inventory and Logistics Management

Thereafter, the seller just has to store the products in the Amazon warehouse and get the orders fulfilled through Fulfillment by Amazon, or choose to fulfill the same on their own. To manage the stock in different locations around the world, sellers can use certain plug-in software supporting inventory management and automation for delivery. 

Step IV: Shipment 

Once the fulfillment part is over, receive payment in the bank account. Accounting and such transactions can be managed with ERP integration of software like NetSuite, which specializes in multi-currency transactions. 

Document Required to start ecommerce exports business

While custom clearance is managed by Amazon, along with last-mile delivery, sellers need certain documentation for export business. Here’s what they all need: 

1. Importer Exporter Code (IEC)

Issued on the basis of the business PAN number, IEC is a 10-digit number designated for importers and exporters by the  Directorate General of Foreign Trade (DGFT)

2. Authorized Dealer Code

It is a 14-digit code assigned by the bank where the exporter has a business current account. This code can only be received after the exporter has registered for an IEC with the DGFT.

3. Letter of Undertaking

With the help of a GST Letter of Undertaking (LUT), exporters can deliver products without having to pay the Integrated Goods and Services Tax (IGST). To take advantage of zero-rated turnover, exporters can create a LUT on the GST site.

4. Importer of Record

The person or organization in charge of the paperwork related to bringing products into a nation is known as an Importer of Record (IOR). The IOR assures correct inspection and valuation of orders, as well as filing duties, taxes, and other relevant documentation.

Final Thoughts

Imagination is not there just to be there in our heads; it needs to come to life. Global expansion can lend your business the much-needed branding and conversions, for it to grow in the long term. Apart from this, it allows the seller to mitigate risk by diversifying the sales. Global selling is not just about a wider audience but also about higher profits and better brand building. The above text has everything you can ask for, so go ahead and sell globally.